Creating iOS apps begins with clarity about the audience, the app’s purpose, and the scenario to tackle in the initial release. A robust discovery phase helps define the MVP scope, select an appropriate architecture, and skip features that seem impressive on paper but don’t enhance actual usage.

With the groundwork in place, attention turns to the UI behavior, performance, and reliability across different iPhone models and iOS releases. Uniform navigation schemes, disciplined state management, and thoughtfully planned integrations (payments, auth, analytics, backend APIs) help keep the product maintainable and scalable after launch on the App Store.